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T-Mobile.com - Privacy Policy
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New additions on "Telematics" and "Retail Beacons"; Changes under "Cookies, Web Beacons, and Similar Technologies" and "Choices About Advertising".
A new link has been added concerning ad options for your device. Please visit: http://www.t-mobile.com/Company/PrivacyResources.aspx?tp=Abt_Tab_YourPrivacychoices&tsp=Abt_Sub_AdOptions
The "HOW WE USE INFORMATION WE COLLECT ABOUT YOU" and "WHEN WE SHARE INFORMATION COLLECTED ABOUT YOU" sections have been updated.
Minor changes made to the "Interest-Based Ads" section.
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T-MOBILE PRIVACY POLICY HIGHLIGHTS

   Revised December 30, 2013   Read our Full Privacy Policy  

	This Privacy Policy describes how we collect, use, disclose, and store your personal information. As we may periodically update this Privacy Policy, you should review this Privacy Policy often for changes. Expand All Text      What Types of Information We Collect About You 
 How Information About You Is Collected 
 How We Use Information We Collect About You 
 When We Share Information Collected About You 
 How We Store and Protect the Information Collected About You 
 How You Can Update Your Information and Choose How We Contact You 
 Your Role in Protecting Your Privacy 
 Privacy Policy Updates and Contact Information 

  WHAT TYPES OF INFORMATION WE COLLECT ABOUT YOU 

	We collect information from you in order to provide our products and services. Examples of the types of information we collect include: 

 	 PERSONAL INFORMATION. Personal information means information we directly associate with a specific person, for example your name, address or email address.
 	 CONTACT INFORMATION. We collect information about you for contact and billing purposes, including your name, address, phone number and email address.
 	 CREDIT AND FINANCIAL INFORMATION: We collect information about your credit card or banking information, Social Security Number, and credit history so we can verify, process and bill for our products and services.
 	 NETWORK AND DEVICE INFORMATION. We may collect information about your use of your device and our network, WiFi usage, and performance information, as well as data relating to your use of our website, applications and other products and services.

	       Learn more about the information we collect   

 	 Below is some further information of the types of information we collect:
 	 CPNI. Customer Proprietary Network Information is personal information generated in connection with telecommunications services, such as call details, call location information, and some information about rate plans and features. CPNI does not include your name, address, or phone number. For more information on CPNI, please see Privacy Resources/CPNI.
 	 LOCATION DATA. We may collect your device's location whenever it is turned on (subject to coverage limitations).
 	 CREDIT INFORMATION. We may collect information that enables us to bill you, or to provide you with credit towards purchase of a device, or to enable appropriate handling of tax matters where we provide consumer rewards. Such data could include your Social Security Number and Credit Card information. We take steps to help secure such data and to help prevent identity theft. For more information, please see Privacy Resources/Identity Theft
 	 FINANCIAL PRIVACY. The T-Mobile Financial Privacy Policy provides disclosure to customers who purchase a financial product or service from T-Mobile, such as an installment contract for a handset. Please see T-Mobile's Financial Privacy Policy
 	 PERFORMANCE AND DIAGNOSTIC DATA. We may collect performance and diagnostic data about your use of our network (or networks where you roam), WiFi usage, or your device. For example, we may collect information about the performance of the device, signal strength, dropped calls, data failures, battery strength, and other device or network performance issues. We may also collect information about applications on your device, such as the fact that an application has been added, when an application is launched or fails to launch, and length of time an application has been running.
 	 VIDEO DATA. When you use a T-Mobile video application, for example T-Mobile TV, on your device, we may collect information about the programs you watch to determine customer viewing habits so that we can tailor video selections to you and our customers.
 	 BACK UP AND CLOUD SERVICES. Some devices may automatically upload to T-Mobile network servers information you have stored on the device and/or SIM card in order to facilitate specific functions. For instance, some devices may back-up your address book, photo album, or diagnostic data. We may also provide you the ability to upload other information from your device to T-Mobile or third-party network servers. For instance, you may have the option to upload pictures, text messages, recordings, calendars, tasks, or notes.

          	 CHILDREN. We do not knowingly solicit children to purchase our products and services to children or knowingly collect information from children under 13 years of age. If you allow a child to use your device or our services, you should be aware that their personal information could be collected as described in this policy.

	       Learn more about our policy for Children   

 	 WE do not knowingly solicit children to purchase our products or services. Our websites are not designed to attract children under 13, and we do not intentionally or knowingly collect personal information from children under 13.
 	 If you allow your child to use a device on your account, any of your child's personal information associated with his/her use will be treated as your own information is treated under this Privacy Policy.
 	 We encourage parents to be involved with children's online activities -- including internet browsing on wireless devices and downloaded applications -- to ensure that no information is being collected from the child without parental permission.
 	 For further information on Children and mobile devices, see CTIA Children and Mobile Devices

  HOW INFORMATION ABOUT YOU IS COLLECTED 

	We collect information about you in three primary ways: 

 	 INFORMATION YOU PROVIDE. We collect information that you provide when you apply for, purchase, or use our services or products, such as your personal contact and billing information, credit information, or other information you may provide to us.

	       Learn more about how we collect information   

 	 * We collect information that you provide when you use our products or services or otherwise interact with us. For example, some of the ways you may provide information to us include:

 	 Sign up for or purchase our services or buy products, such as personal contact information, billing, and credit information, the devices you have on your account and their unique IDs, your phone number(s) and SIM card number(s).
 	 Email, call, or otherwise communicate with our customer service representatives.
 	 Enter information on our websites, such as to fill out surveys, pay for products or services, and apply for a job.
 	 When you use our services on a phone provided to you by an account holder.

  	 We may also record your calls, e-mails, or other communications with us.

          	 INFORMATION WE COLLECT AUTOMATICALLY. We automatically collect a variety of information associated with your use of your device and our products and services, some of which may be associated with you or another user on your account.

	       Learn more about automatically-collected data   

 	 We may automatically collect your information when you use your mobile device or our products, services, or websites, including:

 	 You phone number and device identifier.
 	 The location of your device on our network and the GPS location of your device.
 	 Details about calls and text messages you send and receive, such as the time, date and phone number you are calling.
 	 Details about your use of our data services, including data used and remaining on your plan.
 	 Information on the use of other data services, such as ringtone and application purchases.

  	 COOKIES AND WEB BEACONS. We may also collect information about you by using cookies, web beacons or similar technologies when you visit our websites or access the Internet through our services or devices. Examples of the types of information collected include:

 	 IP address, browser type, date, and time.
 	 Web page(s) visited.
 	 Routing information when using our services to access the Internet at T-Mobile HotSpot or from your wireless device.
 	 If you use a voice-controlled application, that application may collect your requests and other information from your phone in order to work.

  	 DEVICE PERFORMANCE. We may collect and report performance and diagnostic data from your device, including information about your use of applications on your device, such as the fact that an application has been added, when an application is launched or fails to launch, length of time an application has been running, and battery strength.
 	 WEB BROWSING ACTIVITY

 	 Our Websites. When accessing our websites, mobile websites, applications and widgets designed for your device or web-based experience, we automatically collect certain information about your device and your visit, such as your IP address, browser type, date and time, the web page you visited before visiting our website, your activities and purchases on our websites, and other analytical information associated with the sites.
 	 Other Websites. When your device's Web browser utilizes our data services to access websites other than our own, we automatically capture information associated with your browsing activities, and measure and monitor network and Internet connection performance, throughput, latency, and similar network data.
 	 Do Not Track Policy. Some browsers have incorporated "Do Not Track" features. Because there is not yet a common understanding of how to interpret the DNT signal, we do not currently respond to the browser DNT signals when you use our services and products or interact with our websites or online services. We do, however, allow you to exercise choice regarding the collection of information by third parties about your online activities over time and across third-party websites or online services for online interest based advertising purposes and to opt out of our interest-based advertising on your device, as described below.

  	 VOICE-CONTROLLED APPS. If you use a voice-controlled application, that application may collect your request and other information from your phone in order to work.

        	 INFORMATION FROM OTHER SOURCES. We may obtain or purchase information about you from other sources, such as credit information before starting service, or updated address information from shippers.

  HOW WE USE INFORMATION WE COLLECT ABOUT YOU 

 	 We use your information to provide and bill for services and products, to verify your identity, and to send you offers for T-Mobile products and services. We also use information we collect to answer your questions about your account or assist you with troubleshooting.
 	 We may also use your information for internal purposes, such as auditing, data analysis, and research to improve our products, services, customer communications, content.
 	 We may use your information to personalize services and offers we provide to you.

	       Learn more about how we use information we collect   

 	 BUSINESS PURPOSES. We may use information we collect for a variety of business purposes such as:

 	 To route your calls or messages or otherwise provide you with service
 	 To bill you for products and services
 	 To verify your identity
 	 To provide customer and technical services to you
 	 To create, modify, improve, enhance, remove or fix our network, products and services, and their performance
 	 To identify and suggest products or services that may interest you
 	 To make internal business decisions about current and future offers, products and services
 	 To provide personalized offers, services and user experiences
 	 To protect our rights, interests, safety and property and that of our customers, service providers, and other third parties
 	 To comply with law or as required for legal purposes

  	 FRAUD PREVENTION. We may use voice print recordings, account information, (such as purchase patterns) or device information for investigations or prevention of fraud or network abuse.
 	 INFORMATION FROM COOKIES. We may use cookies to track your activity on our websites or when browsing on your device or computer, including identifying your computer or device, recording your preferences to personalize your visit, improving our websites, making recommendations, and completing your transactions. You can reject or delete cookies, but it may result in loss of functionality on our sites.

 	 We may also use invisible web beacons to monitor your interaction with our websites or your e-mails.
 	 The combination of information from cookies and web beacons is treated as Personal Information under this Privacy Policy when it is associated with you directly.

  	 MARKETING. We may use information we collect to contact you about T-Mobile and third-party products, services or offers.
 	 DIRECTORIES. We do not publish directories of its customers' wireless numbers or provide such numbers to third parties for publication without prior customer consent.
 	 PERFORMANCE, DIAGNOSTICS, AND MANAGEMENT. Performance and diagnostic data such as battery life, dropped calls and signal strength, help us troubleshoot technical issues that you and others may experience. We also may use this diagnostic data to identify and recommend products and services.

        	 LOCATION DATA. We may use information about your location to provide our services or to customize data presented to you.

	       Learn more about location information   

 	 Our network detects your device's approximate location whenever it is turned on (subject to coverage limitations). We use location information to route wireless communications and to provide 911 service, which allows emergency services to locate your general location.
 	 Depending on your device, you may also be able to obtain a wide array of services based on the approximate location of your device (for example, driving directions, enhanced 411 Directory Assistance or search results). These data services, known as Location-Based Services are made available by T-Mobile and others, usually via applications that may be pre-loaded on your device or that you download from application stores.
 	 We can also disclose your device location to the government or law enforcement when T-Mobile is served with lawful process or reasonably believes there is an emergency involving risk of death or serious physical harm.
 	 With your consent. We may provide location-based services or provide third parties with access to your approximate location to provide services to you.

 	 You should review the specific terms and conditions for your use of location-based services.
 	 You should also review the privacy policies and other terms of third parties with whom you have authorized sharing your location information, and consider the risks involved.
 	 When we request use of your location information, you will be given options for managing when and how such information should be shared.

  	 We follow CTIA's Best Practices Guidelines for Location-Based Services.
 	 For more information on location services, see Privacy Resources/Location Services

        	 ADVERTISING. You may see advertisements when you visit our websites, mobile websites, in applications, or on your device. We may help advertisers better reach our customers by providing certain customer information, including device type, geographic information, language preferences or demographic information obtained from other companies.

	       Learn more about third-party advertising   

 	 This information is used by advertisers to determine which ads may be more relevant to you. However, we do not share outside of our corporate family any personal information for advertising purposes without your consent. Some examples of the types of advertising you might see include:
 	 OUR ADS ON OUR WEBSITES. We may provide advertisements, such as banner ads, on our websites, mobile websites, and in mobile applications and widgets you may download, access or use on your device.
 	 OTHER COMPANY ADS ON OUR WEBSITES. You may also see third-party advertisements on some of our websites, services, applications, or devices.

 	 These advertisers, or their ad networks, may place or access cookies, web beacons, or similar technologies on your device and may collect certain anonymous or de-identified information about your visit on our websites.
 	 Advertisers who provide these ads may use this information to provide you with advertising on our websites, as well as on other websites.
 	 We do not have control over or access to any information contained in the cookies that are set on your computer or device by third-parties.

  	 OUR ADS ON OTHER WEBSITES. We may ask third-parties to place advertisements about our products and services on other websites. Their use of cookies, web beacons, or similar technologies is subject to their privacy policies, not this Policy.

	 INTEREST-BASED ADS. You may receive ads from us and our ad providers that are tailored to your interests. These interest-based ads are selected based on your use of our services and products as well as other information obtained by our ad providers. 

 	 We do not provide your Personal Information to third-party advertisers without your consent.
 	 Advertising may be tailored to the interests that advertisers have or have inferred from your browsing of our websites or other websites or applications.
 	 We may provide advertisers with aggregated or anonymous, de-identified, demographic or similar data (unrelated to your browsing activities) that does not personally identify you. This data may be used to them help tailor their ads on our websites, and on other sites or applications.
 	 We, and our providers, may use an anonymous profile of your web-browsing or application use activity and interests. This profile does not contain information that identifies you personally, but may include a unique or encrypted identifier that enables your device to be matched to a profile of your browsing activity and anonymous characteristics about your interests.
 	 When we use information associated with your web browsing activities on websites and applications that are not our own, to provide interest-based advertising or offers, we will provide you with notice and appropriate choice.

	 CHOICES ABOUT ADVERTISING. You have the ability to make choice about the Ads you receive. 

	 ON YOUR DEVICE. You may opt-out of certain interest-based advertising by clicking on the ad options link on or near the advertisement or here. 

 	 If you turn off interest-based ads, you will still see just as many ads, but the ads may not be based on your interests and may be less relevant to you.
 	 Your choice only affects the ads you see on websites you access on your device.
 	 If your device's browser cookies are deleted, or your device is reset, you may need to reset the interest-based ads feature.
 	 If you are using your device, but are not on the T-Mobile network (such as a WiFi network), T-Mobile and our ad providers may not be able to identify your ad choices.

	 ON YOUR COMPUTER. For information about targeted advertising, or to opt-out of use of certain browser information for purposes of third-party advertising, please visit www.aboutads.info/choices 

 	 This opt-out is cookie-based (device and browser specific), so if you change computers, browsers, or delete cookies, you have to opt-out again.

  WHEN WE SHARE INFORMATION COLLECTED ABOUT YOU 

 	 We do not sell your name, address or phone number to others outside the T-Mobile corporate family to market those companies' products or services.
 	 ACCOUNT HOLDER. If your use of our products and services is in conjunction with an employer discount or multi-line account, your employer or the primary account holder may have access to your information.
 	 TRANSACTIONS. We may provide your information to third-party service providers to process transactions or otherwise provide you service, such as billing companies or shipping services, or when roaming on another carrier's network.
 	 ACQUISITIONS. We may also transfer your information in a corporate business transaction, such as a merger or acquisition.
 	 FOR LEGAL PROCESS AND PROTECTION. We will provide customer information where necessary to comply with the law, such as disclosure of your information to a law enforcement agency for your safety or the safety of others, or when compelled by subpoena or other legal process.
 	 DE-IDENTIFIED DATA. We may provide your de-identified information to third parties for marketing, advertising, or other purposes.

	       Learn more about how we share information with third parties   

 	 We do not sell your name, address or phone number to others outside our corporate family to market those companies' services or products.
 	 We may share information about you:

 	 When you give your permission in writing, online, orally, including through an automated voice service, or as agreed to in the terms and conditions under which we provide you service

 	 Sometimes, your permission is implied -- for example, when you give your home address for a product delivery, you give us permission to give that information to the shipping company.

  	 To the primary account holder -- the party financially responsible for your account, your employer (business or government agency) if you get a special discount (such as an employee discount) then we may provide the employer with your personal information to verify your eligibility.
 	 To transaction processors and vendors that perform services on our behalf: billing companies, shipping, customer service, and marketing and advertising service providers for us.
 	 To third parties when you use those services or products (for example roaming on another carrier's network).
 	 In a business transfer (examples include a merger or acquisition, joint venture, corporate reorganization, financing, sale of company assets, bankruptcy)
 	 When required by law, that is, to allow us to comply with legal requirements or in connection with a lawsuit. We assess such government demands to ensure legal sufficiency and propriety before providing information.

  	 CO-SPONSORED WEBSITES: Our policies apply to our use of information and the co-sponsor's policies apply for the co-sponsor's use of information.

    	 THIRD PARTY APPLICATIONS. When you install third party applications on your device, you may consent to third-party access to information from your device or on our network, such as your contact list or location. Third-party application information collection is not covered under our Privacy Policy.

	       Learn more about third-party applications   

 	 If you install a third-party application on your device, you may give consent for third parties to access information on your device (for example your contact list or photos) or information from T-Mobile's network to facilitate the application's functions (for example location based services).
 	 In addition, applications downloaded to your device may provide information to us about your use of that application.
 	 How the third parties use or share your information is governed by their terms and conditions and privacy policies and not our Privacy Policy.
 	 For more information, see Privacy Resources/Device Apps

  HOW WE STORE AND PROTECT THE INFORMATION COLLECTED ABOUT YOU 

 	 PROTECTING YOUR INFORMATION. We use a variety of safeguards to protect the information we collect about you.
 	 RETAINING YOUR INFORMATION. We retain information collected about you for only as long as we need such information for business, legal, or tax purposes.

	       Learn more about how we safeguard customer data   

 	 We use physical, electronic, and procedural safeguards to protect your personal information while it is under our control, but even with these safeguards, there are no guarantees that your information won't be lost, misused, or altered.
 	 We use encryption and other technologies, such as hashing, to de-identify data about a particular individual
 	 We provide password online access through my.t-mobile.com. For accounts with multiple lines, the primary account holder has access to account information on all lines on the account and may designate additional or more limited access rights for other users. For example, the Primary Account Holder can designate "authorized users" to access and manage your account information, including CPNI.
 	 RETENTION. We keep your personal information as long as we need it while you are a customer or until we no longer need it for business, tax, or legal purposes
 	 DISPOSAL. When we dispose of your personal information, we use reasonable procedures to destroy it or make it unreadable (such as by shredding or by wiping electronic media).

  HOW YOU CAN UPDATE YOUR INFORMATION AND CHOOSE HOW WE CONTACT YOU 

 	 ACCESS. You can help ensure that information we have about you is accurate, complete, and up-to-date by accessing your account at my.t-mobile.com,at a T-Mobile store, or by calling Customer Service.

	       Learn more about how you can correct your information   

 	 You can access and manage your contact information at my.t-mobile.com, at a T-Mobile store, or by calling Customer Service.

          	 MARKETING COMMUNICATIONS. You may manage your marketing communications preferences through my.t-mobile.com. Noncustomers and customers may manage their marketing preferences by completing T-Mobile's Marketing Communications Preferences form.

	       Learn more about your choices   

 	 You can choose to limit or opt-out of certain marketing communications. You can choose not to receive marketing information, but if you subscribe to our services or buy our products, you will continue to get invoices, customer-service and transaction notices, and similar communications.
 	 T-Mobile customers can manage marketing preferences on my.t-mobile.com
 	 Non-T-Mobile customers can complete a Marketing Communication Preferences form
 	 Do Not Call Registry. The FTC maintains a National Do Not Call Registry at https://www.donotcall.gov/, and your state may maintain its own Do Not Call Registry. Putting your number on these Registries also may limit our telemarketing calls to that number.

  YOUR ROLE IN PROTECTING YOUR PRIVACY 

	You play an important role in protecting your information. For more information please see Privacy Resources/Protecting Your Privacy 

  PRIVACY POLICY UPDATES AND CONTACT INFORMATION 

 	 POLICY CHANGES. We may change this Policy at any time.
 	 NOTICE. If we propose to use Personal Information in a materially different way, we will provide you with notice by posting notice of the changes on our website for at least 30 days before we implement those changes, and obtain your consent as specified above for any material change regarding disclosure of Personal Information.
 	 CHECK BACK OFTEN. You should review this Privacy Policy often for changes.
 	 CONTACT US. If you have any questions or comments about this policy or about T-Mobile's privacy practices, please send an e-mail message to privacy@t-mobile.com or call Customer Service at 611 (from a T-Mobile phone) or 1-800-937-8997 (from any phone). You may also direct your privacy-related comments or questions to the address below:

	 T-Mobile USA, Inc. 
 Attn: Chief Privacy Officer 
 12920 SE 38th Street 
 Bellevue, Washington 98006 

T-MOBILE PRIVACY POLICY

  December 30, 2013 
 Please click here for Spanish version of the T-Mobile Privacy Policy 
 Please click here for the T-Mobile Privacy Policy Highlights 

	This Privacy Policy ("Policy") describes how information about you is collected, used, and disclosed by T-Mobile USA, Inc. ("T-Mobile") and provides other important privacy information, describes when and how we may change this Policy, and tells you how to contact us with any questions or comments. 

   topWHAT TYPES OF INFORMATION WE COLLECT ABOUT YOU  

	We collect information about you and your associated device(s) when you use our products or services or otherwise interact with us or with third-party services through our products and services. Examples of the types of information we collect include: PERSONAL INFORMATION 

	"Personal Information" means information that we directly associate with a specific person or entity (for example, name; addresses; telephone numbers; email address; Social Security Number; call records; wireless device location). Personal information does not include "de-identified," "anonymous," or "aggregate" information -- which are not associated with a specific person or entity. CUSTOMER PROPRIETARY NETWORK INFORMATION (CPNI) 

	Customer Proprietary Network Information, or "CPNI", is a subset of Personal Information that is generated in connection with the telecommunications services we provide to you. CPNI includes, for example, call details, call location information, and certain information about your rate plans and features. CPNI does not include your name, address, and phone number. 

	For more information see Privacy Resources/Customer Proprietary Network Information CREDIT AND FINANCIAL INFORMATION 

	We collect information about your credit card or banking information, Social Security Number, and credit history for account opening, management and billing and collection purposes. Financial information we collect is governed by T-Mobile's Financial Privacy Policy NETWORK AND DEVICE INFORMATION 

	We may collect information about your use of our network (or other carriers' networks when roaming domestically and internationally) and the device(s) associated with your account, network data related to WiFi usage and device, and performance information, as well as data relating to your use of our website, applications and other products and services. 
 LOCATION DATA 

	We may collect your device's location whenever it is turned on (subject to coverage limitations). PERFORMANCE AND DIAGNOSTIC DATA 

	We may collect performance and diagnostic data about your use of our network, networks you roam on, WiFi services or your device. For example, we may collect information about the performance of the device, signal strength, dropped calls, data failures, battery strength and other device or network performance issues. We may also collect information about applications on your device, the fact that an application has been added, when an application is launched or fails to launch, and length of time an application has been running. VIDEO DATA 

	When you use a T-Mobile video application, for example T-Mobile TV, on your device, we may collect information about the programs you watch to determine customer viewing habits so that we can tailor video selections to you or our customers. BACK UP AND CLOUD SERVICES 

	Some devices may automatically upload to T-Mobile network servers information you have stored on the device and/or SIM card in order to facilitate specific functions. For instance, some devices may back-up your address book, photo album, or diagnostic data. You may choose to disable such uploads, but this may affect functionality of the device or your services. We may also provide you the ability to upload other information from your device to T-Mobile or third-party network servers. For instance, you may have the option to upload pictures, text messages, recordings, calendars, tasks, or notes. COLLECTION OF INFORMATION ABOUT CHILDREN 

	We do not knowingly solicit children to purchase our services or products. If, however, you authorize a child to use our services or products by providing them a device associated with your account, any information associated with such use will be treated as your information in accordance with this Policy. If you are the primary account holder, you will have the ability to set the marketing preferences for any other lines on your account, including those for any children to whom you provide a device. 

	Our websites are not designed to attract children under the age of 13 and we do not intentionally or knowingly collect Personal Information on our websites from anyone under the age of 13. We encourage parents to be involved in the online activities (including wireless Internet browsing) of their children to ensure that no information is collected from a child without parental permission. 
    topHOW INFORMATION ABOUT YOU IS COLLECTED  

	T-Mobile collects information about you in three primary ways: INFORMATION YOU PROVIDE 

	We collect information that you provide to us when you apply for, purchase, or use our products or services, or otherwise communicate with us. For example, some of the ways you may provide information to us include: 

 	 When you sign up for our voice or data services or purchase other products or services, we may collect personal contact, billing, and credit information.
 	 When you establish or modify an online account, we may collect user identification information, passwords, and/or security question responses that you will use for future sign-on.
 	 When you interact with our customer service representatives, enter information on our websites, submit survey responses, or pay for services, we may also collect Personal Information and other information. We may monitor and record phone calls, e-mails, live chats, or other communications between you, your device, and our customer service representatives or other employees or representatives.
 	 When you use our services on a phone provided to you by an account holder.

 INFORMATION WE COLLECT AUTOMATICALLY 

	We automatically collect a variety of information associated with your use of your device (on our network, when roaming, or in WiFi mode) and our products and services, some of which may be associated with you or another user on your account. 
 For example some of the ways we may automatically collect information include: 

 	 Our systems capture details about the type and location of wireless device(s) you use, when the device is turned on, calls and text messages you send and receive (but we do not retain the content of those calls or messages after delivery), and other data services you use.
 	 We may also gather information about the performance of your device and our network. Some examples of the types of data collected include: the applications on the device, signal strength, dropped calls, data failures, and other device or network performance issues.

	 COOKIES, WEB BEACONS, AND SIMILAR TECHNOLOGIES 

	We may use, or we may engage third-parties to use on our behalf, cookies (small data text files placed on your computer or device) or similar technologies to identify your computer or device and record your preferences and other data so that our websites can personalize your visit(s), see which areas and features of our websites are popular, and improve our websites and your experience. 

	We may also use web beacons (small graphic images on a web page or an HTML e-mail) to monitor interaction with our websites or e-mails. Web beacons are generally invisible because they are very small (only 1-by-1 pixel) and the same color as the background of the web page or e-mail message. 

	Depending upon your device or computer, you may be able to set your browser(s) to reject cookies or delete cookies, but that may result in the loss of some functionality on our websites. If we combine or link cookie or web beacon information with Personal Information, we will treat the combined or linked information as Personal Information under this Policy.  

	 WEB BROWSING ACTIVITY 

	Our Websites. When accessing our websites, mobile websites and related applications and widgets designed for your device or web-based experience, we automatically collect certain information about your device and your visit, such as your IP address, browser type, date and time, the web page you visited before visiting our website, your activities and purchases on our websites, and other analytical information associated with the sites. 

	Other Websites. When your device's web browser utilizes our data services to access websites other than our own, we automatically capture information associated with your browsing activities, and measure and monitor network and Internet connection performance, throughput, latency, and similar network data. 

	Do Not Track Policy. Some browsers have incorporated "Do Not Track" features. Most of these features, when turned on, send a signal or preference to the websites you visit indicating that you do not wish to be tracked. Those sites (or the third party content on those sites) may continue to engage in activities you might view as tracking even though you have expressed this preference, depending on the sites' privacy practices. Because there is not yet a common understanding of how to interpret the DNT signal, we do not currently respond to the browser DNT signals when you use our services and products or interact with our websites or online services. We do allow you to exercise choice regarding the collection of information by third parties about your online activities over time and across third-party websites or online services for online interest based advertising purposes and to opt out of our interest-based advertising on your device, as described below .  
	 VOICE CONTROLLED APPLICATIONS 

	If you use a voice-controlled application, that application may collect and record your requests and other information from you and your phone.  

 INFORMATION FROM OTHER SOURCES 

	We may also obtain information about you from other sources. For example, we may receive credit information from third-party sources before initiating your service, or background information in connection with employment opportunities. We may also obtain updated address information from our shippers or other vendors. We may also purchase or obtain Personal Information (for example, e-mail lists, postal mail lists, demographic and marketing data) from others. 
    topHOW WE USE INFORMATION WE COLLECT ABOUT YOU  

	We use the information we collect for a variety of business purposes, such as: 

 	 To route your calls or message or otherwise provide you with service;
 	 To provide and bill for products and services you purchase and charge to your account;
 	 To deliver and confirm products and services you obtain from us;
 	 To verify your identity and maintain a record of your transactions and interactions with us;
 	 To provide customer and technical services to you;
 	 To create, modify, improve, enhance, remove or fix our network, products and services, and their performance;
 	 To identify and suggest products or services that might interest you;
 	 To make internal business decisions about current and future product and service offerings;
 	 To provide you customized user experiences, including personalized product and service offerings;
 	 To protect our rights, interests, safety and property and that of our customers, service providers and other third parties; and
 	 To comply with law or as required for legal purposes.

 FRAUD PREVENTION 

	We may use Personal Information, including voice print recordings, account information (such as purchase patterns) and device information for investigations or prevention of fraud or network abuse. INFORMATION COLLECTED FROM COOKIES 

	We may also use information collected from cookies or other similar technologies to improve our websites, make recommendations, and complete transactions you request. MARKETING 

	We may use information we collect to contact you about T-Mobile or third-party products, services, and offers that we believe you may find of interest. We may contact you by telephone, postal mail, e-mail, or other methods. You may opt-out of receiving marketing communications from us at any time as outlined below in Choices Regarding Use of Your Information. DIRECTORIES 

	We do not publish directories of our customers' wireless numbers; nor will we provide or make such numbers available to third-parties for listing in their public directories, without the customer's prior consent. PERFORMANCE, DIAGNOSTICS & MANAGEMENT 

	We collect information about devices, our network and WiFi usage to perform diagnostic analyses and understand how your device is performing overall. Diagnostic data helps us troubleshoot technical issues related to your device's performance such as battery life, dropped calls, processing speed, device memory, service coverage, and network and WiFi signal strength that you and other customers may experience. If you are using a device in WiFi mode, we may collect information about that usage, such as the routing address and IP address. We also may use diagnostic data to identify and recommend products and services. LOCATION-BASED SERVICES 

	We use location information to route wireless communications and to provide 911 service, which allows emergency services to locate your general location. We may disclose, without your consent, the approximate location of a wireless device to a governmental entity or law enforcement authority when we are served with lawful process or reasonably believe there is an emergency involving risk of death or serious physical harm. 

	Depending on your device, you may also be able to obtain a wide array of services based on the location of your device (for example, driving directions, enhanced 411 Directory Assistance, Find My Device, or search results, etc.). These data services, known as Location-Based Services ("LBS") are made available by us and others, usually via applications. These services use various location technologies and acquire location data from various sources. 

	These applications and services use various location technologies (including Global Positioning Satellite ("GPS"), Assisted GPS ("AGPS"), cell ID and enhanced cell ID technologies) to identify the approximate location of a device, which is then used in conjunction with the application to enhance the user's experience (for example, to provide driving directions, to provide enhanced 411 Directory Assistance, or search results, etc.) 

	LBS may, or may not, involve any interaction with or dependency on our network, and location-based services may or may not look to our network to obtain location data. Where we allow third parties the capability of accessing data about your location that is derived from our network, we require those third parties to observe specific privacy and security protections consistent with this policy. 

	It is important that you understand the location capabilities and settings of your device, and that you carefully read and understand the terms under which these services are provided -- whether by us or another entity. 

	You should carefully review the privacy policies and other terms of third-parties with whom you have authorized the sharing of your location information, and you should consider the risks involved in disclosing your location information to other people. 

	Where we provide a location-based service, you will receive notice of the location features of the service and collection of location data is with your consent. You will be provided options for managing when and how such information should be shared (except in the case of certain parental controls or similar services associated with enterprise or multi-line accounts -- for example, T-Mobile's FamilyWhereTM services -- which may be managed solely by the primary account holder or their designee, but always with notice to the end-user). T-Mobile follows the CTIA's Best Practices Guidelines for Location-Based Services, which are available here. 

	For more information on location services, see Privacy Resources/Location Services 
 ADVERTISING 

	You may see advertisements when you visit our websites, mobile websites, in mobile applications, or on your device. We may help advertisers better reach our customers by providing certain information, including device type, geographic information, language preferences or demographic information obtained from other companies to allow advertisers to determine which ads may be more relevant to you. However, we do not share Personal Information for advertising purposes outside of our corporate family without your consent. 

	Some examples of the types of advertising you might see include: 

	Our Ads on Our Websites. We may provide advertisements, such as banner ads, on our websites, mobile websites, and in mobile applications and widgets you may download, access or use on your device. 

	Other Company Ads on Our Websites. You may also see third-party advertisements on some T-Mobile websites, services, or in applications, or on devices. These third-party advertisers, or their ad networks, may place or access cookies, web beacons, or similar technologies on your device, or use your device identifier, and may collect certain anonymous or de-identified information about your visit on our websites. The third-party advertisers who provide these ads may use this information to provide you with advertising on our websites, as well as on other websites. We do not have control over or access to any information contained in the cookies that are set on your computer or device by ad servers, ad networks, or third-party advertisers. 

	Our Ads on Other Websites. We may ask third-parties to place advertisements about our products and services on other websites, mobile websites and in mobile applications and widgets. The use of cookies, web beacons, or similar technologies by such third-parties on other websites is subject to any applicable privacy policies that they may have, not this Policy. 

	INTEREST-BASED ADS. You may receive ads from us and our ad providers that are tailored to your interests. These interest-based ads are selected based on your use of our services and products as well as other information obtained by us and our ad providers. None of this information is Personal Information. 

 	 We do not provide your Personal Information to third-party advertisers without your consent.
 	 Advertising may be tailored to the interests that advertisers have inferred from your browsing of our websites or other websites or applications with which the third-party partners to provide advertising.
 	 We may provide third-party advertisers with aggregated or anonymous, de-identified, demographic or similar data (unrelated to your browsing activities) that does not personally identify you. This data may be used by advertisers to help tailor their ads on our websites, and on other sites and applications.
 	 We, and our providers, may use an anonymous profile of your web-browsing and application use activity and interests. This profile does not contain information that identifies you personally, but may include a unique or encrypted identifier that enables your device to be matched to a profile of your browsing activity and anonymous characteristics about your interests.
 	 When we use information associated with your web browsing activities on websites that are not our own to provide interest-based advertising or offers, we will provide you with notice and appropriate choice.

 CHOICES ABOUT ADVERTISING. 

	On Your Mobile Device. Where we offer interest-based ads, you can opt-out of certain interest-based advertising by clicking on the ad options link on or near the advertisement or by clicking here. 

 	 If you turn off interest-based ads, you will still see just as many ads, but the ads may not be based on your interests and may be less relevant to you.
 	 Your choice only affects the ads you see on websites and applications you access on your device.
 	 If your device's browser cookies are deleted, or your device is reset, you may need to reset the interest-based ads feature.
 	 If you are using your device, but are not on our network (such as a WiFi network), we, and our ad providers, may not be able to identify your ad choices.

  	 On Your Computer or Non-Mobile Device. For information about targeted advertising, or to opt-out of use of your browser information for purposes of certain third-party advertising, please visit www.aboutads.info/choices. Please note that if you opt out, you will continue to receive the same number of ads, but they may be less relevant because they will not be based on your interests. You may still see ads related to content on a web page or based on other nonpersonal information. Please note that this opt-out is cookie-based. If you change computers or devices, change web browsers, or delete cookies, you will need to visit the aboutads site and opt-out again.

    topWHEN WE SHARE INFORMATION COLLECTED ABOUT YOU  

	We do not sell, license, rent, or otherwise provide your Personal Information to unaffiliated third-parties (parties outside the T-Mobile corporate family) to market their services or products to you without your consent. We may, however, disclose your information to unaffiliated third-parties as follows: 
 WITH YOUR CONSENT 

	We may disclose Personal Information about you to third-parties with your consent. We may obtain your consent in writing; online, through "click-through" agreements; when you accept the terms of disclosures on your phone for certain applications or services; orally, in our stores or on the phone, including through interactive voice response, or implicitly, for example, when you purchase a product and ask that it be shipped to your home, consenting to our disclosure of your name and address to a third-party shipping company to complete delivery. TO THE PRIMARY ACCOUNT HOLDER 

	We may disclose information about an account user to the primary account holder (the party financially responsible for the account). If a business, governmental agency, or other individual obtains service for you, that entity or individual is our customer, and we may provide information about you or your use of the service, products or devices to them or others at their direction. 

	When you are the primary account holder, but you receive special or discounted pricing, terms, or other benefits through another party's agreement with us (for example, an employee discount), we may provide enough information to that party to verify your initial and continuing eligibility for benefits under their agreement with us and to calculate any associated discounts. TO OUR SERVICE PROVIDERS 

	We may disclose information to third-party vendors and partners who complete transactions or perform services on our behalf (for example, credit/debit card processing, billing, shipping, repair, customer service, auditing, and marketing). THIRD-PARTY CARRIERS AND SUPPLIERS 

	If you are roaming on the network of another carrier, your wireless telephone number, your location, the numbers you dial, and other information about your usage will be available to that carrier to facilitate that service. Additionally, services and functionality offered through certain devices are sometimes provided in conjunction with entities other than T-Mobile. As a result, Personal Information from your devices may be uploaded and stored on their servers. For instance, BlackBerry(R) service is provided in conjunction with Research in Motion (RIM), and Personal Information from your device is stored on their BlackBerry Enterprise ServersTM. Their specific terms and conditions, terms of use, and privacy polices apply to those services. IN A BUSINESS TRANSFER 

	We may sell, disclose, or transfer information about you as part of a corporate business transaction, such as a merger or acquisition, joint venture, corporate reorganization, financing, or sale of company assets, or in the unlikely event of insolvency, bankruptcy, or receivership, in which such information could be transferred to third-parties as a business asset in the transaction. FOR LEGAL PROCESS & PROTECTION 

	We may disclose Personal Information, and other information about you, or your communications, where we have a good faith belief that access, use, preservation or disclosure of such information is reasonably necessary: 

 	 To satisfy any applicable law, regulation, legal process or enforceable governmental request;
 	 To enforce or apply agreements, or initiate, render, bill, and collect for services and products (including to collection agencies in order to obtain payment for our products and services);
 	 To protect our rights or interests, property or safety or that of others;
 	 In connection with claims, disputes, or litigation -- in court or elsewhere;
 	 To protect users of our services and other carriers or providers from fraudulent, abusive, or unlawful use of, or subscription to, such services;
 	 To facilitate or verify the appropriate calculation of taxes, fees, or other obligations due to a local, state, or federal government; or
 	 In an emergency situation.

 CO-SPONSORED WEBSITES AND PARTNERS 

	If you provide information to us in connection with a co-sponsored website, this Policy will apply to our use of the information and the co-sponsor's policy will apply to their use of the information. If you purchase equipment or activate service at one of our partner's locations (including websites of such dealer or retailer), they may request information from you that is passed to us as part of the activation process, but which may also be retained by the partner. This Policy will govern our use of such information, and the partner's privacy policy will govern its use of such information. DE-IDENTIFIED INFORMATION 

	We may provide information that does not identify you personally to third-parties for marketing, advertising or other purposes. THIRD-PARTY APPLICATIONS FOR YOUR DEVICES 

	We are not responsible for the third-party applications (for example, applications, programs, widgets, etc.) you select and install on your device. When you install third party applications, you may give your consent for the third party to access information stored on the device and on our network to facilitate the application's functions (for example, you may consent to third-party access to your location information -- see Location Based Services). The manner in which such third-parties may use, share, or disclose such information is governed by the terms and conditions and privacy policy provided by that third party -- not by this Policy. For more information, see Privacy Resources/Device Apps 
    topHOW WE STORE AND PROTECT THE INFORMATION COLLECTED ABOUT YOU  PROTECTING YOUR INFORMATION 

	We use a variety of physical, electronic, and procedural safeguards to protect Personal Information from unauthorized access, use, or disclosure while it is under our control. 

	We provide password protected online access to your account information through my.t-mobile.com. For multi-line accounts, the primary account holder is authorized to access online account information for all the devices and lines on the account. Other users may generally access online account information related only to their respective device and line (for example, if a parent provides a device to their child, the child may access online information about that device and line-- including CPNI). The primary account holder, however, may designate additional or more limited access rights for other users on the account. 

	Under federal law, you have a right, and we have a duty, to protect the confidentiality of CPNI and we have adopted policies and procedures designed to ensure compliance with those rules. We will not intentionally disclose your CPNI to third-parties without your permission, except as allowed under FCC rules, applicable law, or explained in this Policy. However, if you are the primary account holder, you may designate other "authorized users" (for example, a spouse) to access and manage your account information, including CPNI. For more information see Privacy Resources/Customer Proprietary Network Information RETENTION AND DISPOSAL 

	We retain information only for as long as we have a business or tax need or as applicable laws, regulations, or government orders require. When we dispose of Personal Information, we use reasonable procedures designed to erase or render it unreadable (for example, shredding documents and wiping electronic media).    topHOW YOU CAN UPDATE YOUR INFORMATION AND CHOOSE HOW WE CONTACT YOU  
 ACCESS TO YOUR INFORMATION 

	You may access and modify your contact information by visiting my.t-mobile.com or a T-Mobile retail store, or by contacting Customer Service. You may also contact us using the information in the How to Contact Us section below. CHOICES REGARDING USE OF YOUR INFORMATION 

	We may send you communications about services or products we, or our partners, sell. We want to provide you with meaningful choices regarding our marketing communications, and you may choose to limit or opt-out of some marketing communications from us at any time. Although you may elect not to receive marketing information from us, if you subscribe to our services or buy our products, you will continue to receive invoices, customer-service and transactional notices, and similar communications. The Primary Account Holder can configure options for marketing communications for all lines on the account. 

	If you are a T-Mobile customer and you manage your account online, you can manage your preferences regarding marketing communications by logging into your my.t-mobile.com profile. If you do not manage your account online, or you are not a current T-Mobile customer, you may manage your preferences regarding marketing communications here. 

	You may also manage your preferences regarding marketing communications by contacting Customer Service by dialing 611 from your T-Mobile phone or 1-800-937-8997 from any phone, or, with respect to marketing e-mails, by following the "unsubscribe" instructions on any marketing e-mail we send you. 

	See also Privacy Resources/Marketing Choice DO NOT CALL REGISTRY 

	The FTC maintains a National Do Not Call Registry at https://www.donotcall.gov/, and your state may maintain its own Do Not Call Registry. Putting your number on these Registries also may limit our telemarketing calls to that number. 
    topYOUR ROLE IN PROTECTING YOUR PRIVACY  

	You play an important role in ensuring the security of Personal Information. We encourage you to use safeguards to protect your information and devices. For more information please see Privacy Resources/Protecting Your Privacy . 
    topOTHER INFORMATION YOU SHOULD KNOW  CONSUMER CODE FOR WIRELESS SERVICE 

	We follow the Consumer Code for Wireless Service established by the Cellular Telecommunications & Internet Association ("CTIA"). In doing so, we want to help customers understand their bills, receive quality service, and make informed choices and conform our information practices under this Policy to meet the requirements of applicable federal and state laws and regulations. YOUR CALIFORNIA PRIVACY RIGHTS 

	California Civil Code Section 1798 entitles California customers to request information concerning whether a business has disclosed Personal Information to any third parties for the third parties' direct marketing purposes. As stated in this Policy, we will not sell or share your Personal Information with non-affiliated companies for their direct marketing purposes without your consent. California customers who wish to request further information about our compliance with this law or have questions or concerns about our privacy practices and policies may contact us as specified in the How to Contact Us section below. 
    topPRIVACY POLICY UPDATES AND CONTACT INFORMATION  HOW WE COMMUNICATE CHANGES TO THIS POLICY 

	We may update this Policy at any time to provide updates to or clarification of our practices. If we make changes, we will revise the date at the top of the Policy. If we propose to use Personal Information in a materially different way, we will provide you with notice by posting notice of the changes on our website for at least 30 days before we implement those changes, and obtain your consent as specified above for any material change regarding disclosure of Personal Information. You should refer to this Policy often for the latest information and the effective date of any changes. HOW TO CONTACT US 

	If you have any questions or comments about this Policy or about T-Mobile's privacy practices, please call Customer Service at 611 (from a T-Mobile phone) or 1-800-937-8997 (from any phone) or send an e-mail message to privacy@t-mobile.com. You may also direct your privacy-related comments or questions to the address below:  
 T-Mobile USA, Inc. 
 Attn: Chief Privacy Officer 
 12920 SE 38th Street 
 Bellevue, Washington 98006 

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