Revision History
Etsy.com - Seller Policy
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Version Comments
Changes under "Etsy's Case System".
Changes under "Etsy's Case System".
Changes under "Etsy's Case System" concerning items not as described.
New sections on Privacy and Protecting Personal Information, and Ineligible Transactions.
Direct Checkout renamed to "Etsy Payments".
References to Etsy Studio added and other clarifications made; New terms related to Craft Supplies.
The paragraph about Interference has been modified under the section "Communicating with Other Etsy Members".
A new section has been added entitled "Creating and Uploading Content".
The section on "Creating and Uploading Content" has been removed; Terminology updates.
A new section has been added called "Creating and Uploading Content".
Section "What Can't be Sold on Etsy" modified.
A completely new version has been published.
The section "Provide Great Customer Service" has been changed.
"Google Product Listing Ads" seller tool removed from list.
A link has been added to a new document, the Multiple Shops Policy.
Seller tools list amended to include new items.
Mostly updates to phrasing and terminology.
A link has been added to an article on what is Handmade on Etsy: https://www.etsy.com/help/article/4511
This is the initial version that ParanoidPaul captured. It is not necessarily the first version of the document.
Indicates that the document has been updated silently, without a change to the posted "last modified" date!
SELLER GUIDELINES

	Etsy’s marketplace is built on trust. You can earn the trust of your buyers by following these guidelines on how to maintain a transparent shop, provide great customer service, and respect our community. 

	Etsy will help you maintain a high level of trust with your buyers through our Seller Service Level Standards (“SLS.”) Read more about SLS here. 

	MAINTAIN A TRANSPARENT SHOP   

	People come to Etsy to buy unique goods directly from artists, artisans, and curators. Make sure that your items are allowed to be sold on Etsy and that you are representing yourself, your business, and your items accurately. 

 	 Be sure to fill out your shop’s About page.
 	 Only list items in your shop that are for sale and fall into one of our three categories (handmade, vintage, or craft supplies). 
 	 Items must be accurately represented in listings and listing photos. 
 	 If you have more than one shop, follow our Multiple Shops Policy. 
 	 Be aware that buyers can submit reviews of items they have purchased.
 	 Respect the intellectual property of others. If you feel someone has violated your copyright, you can report it to Etsy.
 	 Do not engage in fee avoidance. 
 	 Do not sell prohibited items. 
 	 For sellers of Handmade items:

 	 Do not resell items in our Handmade category.
 	 Describe every person involved in the making of an item in your shop. 
 	 If you work with an outside manufacturer to make items that you have designed, we ask that you share additional information with Etsy and share information about the manufacturers you work with on your shop and listings. We also expect that you choose ethical manufacturing partners.

 	 For sellers of wholesale, digital, custom, mature, and charitable listings, we have some additional guidelines.

	PROVIDE GREAT CUSTOMER SERVICE   

	The following guidelines will help you meet the highest level of customer service.    

 	 Honor your shipping and processing times.
 	 Respond to Conversations in a timely manner. 
 	 Explain your shop’s policies clearly and honor those commitments. 
 	 Try to work out disagreements or disputes directly with the buyer. In the unlikely event that you can’t reach a resolution, our Trust and Safety team can help.
 	 If you are unable to complete an order, you must notify the buyer and cancel the order.

	RESPECT OUR COMMUNITY   

	As a member of Etsy’s community of buyers and sellers, we ask that you follow our Community Guidelines.      

	Being a seller on Etsy gives you access to all of our seller tools: Direct Checkout, Shipping Labels, Google Product Listing Ads, Shopping Engine Ads, Promoted Listings, Gift Cards, the Sell on Etsy App, the Sell on Etsy Reader, and our Seller Handbook.   

	Check out our Seller Protection Program to see how Etsy stands by you and your shop.

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