SELLER GUIDELINES Etsy’s marketplace is built on trust. You can earn the trust of your buyers by following these guidelines on how to maintain a transparent shop, provide great customer service, and respect our community. Etsy will help you maintain a high level of trust with your buyers through our Seller Service Level Standards (“SLS.”) Read more about SLS here. MAINTAIN A TRANSPARENT SHOP People come to Etsy to buy unique goods directly from artists, artisans, and curators. Make sure that your items are allowed to be sold on Etsy and that you are representing yourself, your business, and your items accurately. Be sure to fill out your shop’s About page. Only list items in your shop that are for sale and fall into one of our three categories (handmade, vintage, or craft supplies). Items must be accurately represented in listings and listing photos. If you have more than one shop, follow our Multiple Shops Policy. Be aware that buyers can submit reviews of items they have purchased. Respect the intellectual property of others. If you feel someone has violated your copyright, you can report it to Etsy. Do not engage in fee avoidance. Do not sell prohibited items. For sellers of Handmade items: Do not resell items in our Handmade category. Describe every person involved in the making of an item in your shop. If you work with an outside manufacturer to make items that you have designed, we ask that you share additional information with Etsy and share information about the manufacturers you work with on your shop and listings. We also expect that you choose ethical manufacturing partners. For sellers of wholesale, digital, custom, mature, and charitable listings, we have some additional guidelines. PROVIDE GREAT CUSTOMER SERVICE The following guidelines will help you meet the highest level of customer service. Honor your shipping and processing times. Respond to Conversations in a timely manner. Explain your shop’s policies clearly and honor those commitments. Try to work out disagreements or disputes directly with the buyer. In the unlikely event that you can’t reach a resolution, our Trust and Safety team can help. If you are unable to complete an order, you must notify the buyer and cancel the order. RESPECT OUR COMMUNITY As a member of Etsy’s community of buyers and sellers, we ask that you follow our Community Guidelines. Being a seller on Etsy gives you access to all of our seller tools: Direct Checkout, Shipping Labels, Google Product Listing Ads, Shopping Engine Ads, Promoted Listings, Gift Cards, the Sell on Etsy App, the Sell on Etsy Reader, and our Seller Handbook. Check out our Seller Protection Program to see how Etsy stands by you and your shop.
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